PROJECT ARA | BY MOTOROLA

Remember the popular Phonebloks
concept that went viral across the web recently? Well now phone manufacturer
Mororola have teamed up with the Phonebloks creator´s inspiring vision
to make this concept become a reality! Named Project Ara, the idea is to
develop a more sustainable and democratic smartphone, allowing the user
to customize their phone according to their needs, adding modules such as a bigger storage
block, a bigger battery block, more memory, bigger speaker and so on.
You can also eventually upgrade any block without having to replace your
phone. Watch the original Phonebloks video after the jump to get a better picture.